Sift is an AI-powered Digital Trust & Safety platform designed to protect businesses from fraud and abuse. It leverages machine learning and real-time behavioral analytics to analyze over 70 billion events per month; empowering more than 34;000 sites and apps to grow revenue; reduce costs; and enhance user experiences.

Key features of Sift include:

• Real-time machine learning for fraud detection
• Global data network for improved accuracy
• Customizable workflows and rules
• Integration with existing systems via APIs
• User-friendly console for fraud review

Sift is particularly beneficial for e-commerce; fintech; on-demand services; and travel businesses seeking to balance fraud prevention with smooth user experiences. Its platform helps companies reduce manual review times; lower chargeback rates; and increase acceptance rates for legitimate transactions.

While Sift offers robust fraud prevention capabilities; some users report a learning curve in fully utilizing all features. Additionally; as an AI-driven system; occasional false positives may occur; requiring human oversight for optimal performance.

Pricing for Sift is customized based on business needs and transaction volumes. Interested parties should contact Sift directly for specific pricing details.

Looking ahead; Sift continues to invest in enhancing its AI and machine learning capabilities. Recent developments include the introduction of Sift Insights for advanced analytics and reporting; and ongoing improvements to its Account Defense and Content Integrity products.

Sift is best suited for medium to large businesses with significant online transactions and those in high-risk industries. For smaller businesses or those with lower transaction volumes; simpler fraud prevention tools might be more cost-effective.

Product Categories

• Fraud Detection and Prevention
• Digital Trust & Safety
• AI and Machine Learning
• Cybersecurity

Product Features

• Real-time Fraud Detection
• Account Takeover Prevention
• Payment Protection
• Content Integrity
• Customizable Rules and Workflows
• Global Data Network
• API Integration
• Analytics and Reporting

Available Deployment Type(s)

• Cloud-Based SaaS
• API Integration

Available Pricing Model(s)

• Custom Pricing
• Volume-Based Pricing

Product Categories

• Fraud Detection and Prevention
• Digital Trust & Safety
• AI and Machine Learning
• Cybersecurity

Product Features

• Real-time Fraud Detection
• Account Takeover Prevention
• Payment Protection
• Content Integrity
• Customizable Rules and Workflows
• Global Data Network
• API Integration
• Analytics and Reporting

Available Deployment Type(s)

• Cloud-Based SaaS
• API Integration

Available Pricing Model(s)

• Custom Pricing
• Volume-Based Pricing